SMBs and social media policy reviews
With more and more social media platforms popping up all the time, it can be tough to keep track of social media policies and assess their effectiveness. However, if you fail to review them annually, [...]
Utilize Snapchat for business growth
The 21st century is the age of social media, with a plethora of outlets available, users are spoilt for choice. Business owners are faced with the same dilemma, between Facebook, Instagram, Twitter, and about thirty [...]
Social media platforms that suit your SMB
The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and [...]
The new face of e-marketing: IG stories
Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has -- an impressive [...]
Group voice call on Facebook
With communication apps such as Skype, WhatsApp, and Slack aiming to conquer audio and video calling, what is a social networking giant like Facebook to do? In a move to enhance its already ubiquitous Messaging [...]
Instagram followers: turn them into buyers
From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 [...]
Untapped social media options
The use of social media for marketing is practically inescapable at this point. And for good reason: companies gain access to increased visibility, more sales opportunities, and more opportunities to define their brand. But why [...]
Facebook at Work boosts communication
Facebook has been used by people to connect and share information for a long time. However, until now Facebook struggled to break into the world of business. The good news is that starting today, the [...]
Enhance networking with LinkedIn Alumni
Aside from having an up-to-date LinkedIn profile, there seems to be more waiting around than getting job interviews or receiving promotions. Why so? You’ve given all the relevant information needed to land a job, or [...]
Twitter reveals new SMB dashboard app
If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s [...]