Live video: a free way to reach new customers

Live video: a free way to reach new customers

Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.

Aspects of virtualization: licenses

Aspects of virtualization: licenses

Software developers make a profit by selling us the best product they can create. When selling pieces of their software in bulk they offer licensing packages to businesses so you don’t have to buy 100 copies of the same CD. Simple enough, right? Well, now that an increasing amount of services and tools are moving into the cloud it’s a lot harder to track how many licenses you’ll need and how much they’ll cost.

A more secure cloud-based Microsoft Office

A more secure cloud-based Microsoft Office

Privacy and security concerns can derail a lot of great software ideas — but Microsoft is determined not to let that happen to their browser-based Office Online services. Last week, the software giant announced that their cloud-based versions of Office would be available to be hosted locally, wooing over security skeptics.